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Liquorland

"Your One-Stop-Shop"

About Us

Since opening our doors in 2021, Liquorland has been proudly serving the Winnebago County community with a wide selection of liquor, wine, and beer—all conveniently located in the heart of downtown. Whether you're looking for everyday favorites, rare new releases, or limited-time exclusives, we’ve got something for every taste and occasion.

At Liquorland, we believe in offering top-quality products and exceptional service at fair, competitive prices. Our team is dedicated to making every visit easy, enjoyable, and rewarding. Come in, explore our collection, and discover something new today!


Our Story

Established in 2021, Liquorland is proud to be the only freestanding liquor store in the Oshkosh area, offering a wide selection of products for Oshkosh, Winnebago County and the surrounding areas. We saw an opportunity to provide our customers the convenience and the wide selection that they cannot get anywhere else, and have enjoyed being able to bring the party to life ever since. We specialize in offering a huge variety of beer, wine and spirits so you can grab your familiar beverage, or try something new. We’re committed to offering the highest quality and selection of spirits to our area, while also providing the every-day necessities you would need from a general store. Our goal is to be the one stop shop for all of our customers’ convenience needs, so that the party never ends.

We strongly believe in building a relationship with our customers, and adapting to their wants and needs. Ordering a high volume allows us to offer the best prices in the Oshkosh area, from beer, liquor, and wine, all the way to our variety of shooters and mini-shots. We pride ourselves in keeping our walk-in beer cave full of domestic, international, and locally crafted beers so that you never run out of options. Additionally, we like to think of ourselves as a guinea pig for our vendors, giving our customers the chance to try out rare new and limited-time releases, unique options, and products that they won’t see elsewhere, as well as a wide selection of locally sourced beer and wine to highlight our proud community.

We make it easy for anyone to find the liquor, wine, or beer that they want from our large selection of products. Our philosophy is simple: provide our customers with the best products and services at a fair and competitive price. Our staff prides themselves on being as knowledgeable as possible about our ever-changing inventory of products so that they can spotlight items you may not have been aware of, or help you find something specific that you came in for. Whether it be an assortment of bottles of wine or a pre-ordered barrel of beer, we offer everything to meet all of our customer’s event or party needs.

Come check out our premium liquor and convenience store located at 50 Wisconsin Street in the heart of downtown Oshkosh, WI, just a mile from Oneida Arena. We provide an unbeatable selection of liquor, wine, beer, and other spirits for the surrounding area that cannot be matched. Our friendly and insightful staff is always willing to help you find exactly what you’re looking for so when you walk out the door, you have everything you need to get the party started. Give us a call today at 920-385-7044 or stop in during our regular business hours to see how we can best serve you.

Areas Served

Winnebago County, WI | Oshkosh, WI


What We Offer

Our Specialties include:

Our Services include:

Our Products include:


Testimonials

On 11/4/2025 Gavin Fulmer had this to say:
KK is awesome! Very helpful. Would definitely swing by this store if youre in the area.

On 10/8/2025 Ellie had this to say:
Liquorland had so many options and I love going there. They always have what I’m looking for 10/10 experience. They also have amazing staff! Love them!

On 10/8/2025 Jordyn Verkuilen had this to say:
I love liquorland! My top choice for alcohol. It has my favorite seltzers and wine! I come here weekly! Great staff! Love it here!

On 10/8/2025 Emma Reichel had this to say:
Liquor land is the best, such great staff and options for alcohol. Love it here🤍🎊🥂

On 10/7/2025 Luke McMahon had this to say:
I love Liquorland


Contact Us

Liquorland
40 Wisconsin St Oshkosh, WI 54901
Phone: (920) 385-7044
Email: liquorland4949@gmail.com

We are conveniently located in the heart of downtown Oshkosh near the UW-Oshkosh
campus

Where To Find Us

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Payment Types Accepted

American Express, Android Pay, Apple Pay, Cash, Debit Cards, Discover, MasterCard, PayPal, Visa

Our Hours

Holiday Hours May Vary. Please Call For Details.

Monday: 9:00 AM - 9:00 PM
Tuesday: 9:00 AM - 9:00 PM
Wednesday: 9:00 AM - 9:00 PM
Thursday: 9:00 AM - 9:00 PM
Friday: 9:00 AM - 9:00 PM
Saturday: 9:00 AM - 9:00 PM
Sunday: 9:00 AM - 9:00 PM


News

🎉 Don't miss out on our fantastic specials at Liquorland! Stock up on 18 count Carbliss packs for just $36.99 and sip on Confetti wine for only $3.99. Hurry in today and toast to great savings! Cheers! 🥂

Happy 4th of July! Stop in for your favorite drinks on this our favorite holiday!
Wishing you all a safe & Happy Holiday from LIQUORLAND.

FAQ

What types of alcoholic beverages do you carry?
We offer a broad range of liquors, wines, and beers. Whether you’re searching for everyday favorites, craft or microbrew beers, boutique wines, or specialty and limited-edition spirits, you’ll find something to suit your taste at Liquorland.
Do you receive new releases, limited editions, or rare bottles?
Yes! We pride ourselves on stocking rare new releases and limited-time offerings. Our inventory rotates, so if you’re hunting for a special bottle or exclusive release, check in regularly or ask our team for updates.
What are your store hours and location?
We’re conveniently located in downtown Oshkosh—right in the heart of the city. Our hours vary by day, so please check our website or call ahead for the most up-to-date schedule before visiting.
Can I place an order for pickup or request a specific bottle you don’t see in stock?
Absolutely. If an item isn't currently on our shelves, just let us know and we’ll see if we can source it for you. You may also place an order for in-store pickup to ensure your selection is ready when you arrive.
What steps do you take to ensure fair pricing and quality service?
We continuously monitor market trends and competitor pricing to keep our prices fair and competitive. Alongside that, our knowledgeable staff is always available to help with recommendations, tastings (if applicable), or questions—so your shopping experience is smooth, informative, and enjoyable.

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